Retailers Push Black Friday to Thursday Night
Some stores decide holidays with family don't matter, profit does.
Web2Carz Contributing Writer
Published: November 16th, 2012
Some stores are opening doors for "Black Friday" on Thanksgiving and calling the sales "Gray Thursday" sales. Ugh.
n recent years, Black Friday has gotten out of control. First, stores started opening early, around 8 a.m. instead of their usual 10 o'clock hour. Then, 5 a.m., then 2.a.m with doorbuster deals, then barely waiting for Thanksgiving to be over and opening at midnight. Now, however, some stores are pushing "Gray Thursday," opening at 8 p.m. the night of Thanksgiving, and frankly, it's disgusting.
The holidays are starting "too early," a lot of people opined earlier in October, when Halloween and Christmas displays were going up at the same time. With decorations and product for the December holidays being available in late September in some stores, it's really not surprising that Black Friday sales have gotten pushed into Thanksgiving. The thing about this, though, is that it's sad to see consumerism take over the idea of what the holidays are supposed to be about (you know, spending time with your family and friends).
Black Friday shopping has now become the sole focus of retailers' bottom line, and with the recession in recent years, that makes perfect sense, but it's unfair to workers to ask them to come in on a day that they'd typically have off. It's kind of outrageous to ask a mother who works at Wal-Mart to come in at 6 p.m., in the middle of dinner with her family, to come and work for greedy people who want to save a couple of bucks.
Why America feels the need to shop so desperately for deals is an interesting concept; we all need and want to save money, so it stands to reason that we'd be in favor of Black Friday deals, but this Gray Thursday nonsense is a bit much, and it doesn't sit well with us.
Will you be lining up on Thursday night, will you wait until the "normal" hour of midnight, or will you buck the trend entirely and stay home?